Local retail is looking up
Gas prices at the pumps have decreased substantially, unemployment rates statewide were reduced slightly in October and the decline in residential home sales has tapered off seemingly in Wilson County to give reason to believe that there may be some relief due from the troubled economy.
Sue Vanatta, president of the Lebanon-Wilson County Chamber of Commerce, said the organization is starting immediately a campaign to keep holiday shoppers at home this season.
Distributing campaign signs that advertise "I Buy Wilson County," the Chamber, Vanatta said, is hoping to remind local shoppers of the importance of spending their dollars with local merchants this Christmas. A tag line leading in to the advertising message on the sign says "Your Money Matters," which Vanatta said is a reference to how important it is to keep retail dollars at home.
She noted that for every dollar spent at home local government is rewarded with local sales tax receipts that in turn are deposited into coffers that serve to help all citizens. She also said keeping dollars at home will help insulate our own local economy.
"When we’re spending our money here with local retailers we are helping insure that some will have and keep their jobs and will have the benefit of seeing the dollars spent at home reinvested in the local economy," Vanatta said.